Online marketing is more entertaining and filled with unknowns these days as the most recent technological advantages of viral videos are streaming live advertisements and mesmerizing visual effects, ultimately attracting the interest for a new or existing brand. However, with so many variations to produce viral videos, the creativity of some marketing strategies could possibly get misunderstood causing more confusion than attraction. Which is why we address several advantages of viral videos, to help you develop the right online marketing strategy for your brand. Viral Videos
Continuing the efforts of developing video content should remain strong together with your goal to still make your video go viral. An article once compared the terms of investment-to-value ratio to viral videos, breaking them down seriously to be probably the most economical efforts a brandname can create for itself. Even when just one video hits the charts with this industry, you've opened new doors and paved a new path for a great branding opportunity.
The key is to keep your brand on a great, and soon to be always a great, path. We break down key strategies to show you the advantages of viral videos and the success that follows.
These viral videos could be first to a new branding image for you personally, your book or your company, or these videos could possibly be the main element to rebuilding your brand.
Below we reveal three advantages of viral videos to highlight the importance and value your brand may take out of this strategy. So take some time to think about the viral videos and how all these advantages can allow you to and your brand.
Advantage 1: Serious Message Distributed to Humor
Adding humor to the message of a brandname or even to a particular product will likely grab more viewers attention than the usual black and white video strictly selling off bullet points. Think of what grabs your attention while surfing the Internet, could it be the colors, the language, the images, or could it be the non-stop action, the voices or the music? It is actually a mixture of these items that draws in your attention, but ultimately its the humor and connections that keep your eyes glued to that screen and most importantly that message or product.
Take as an example this in-flight safety video "Fit to Fly" by Air New Zealand and starring Richard Simmons. Instead of hearing a monotone flight attendant blast the in-flight instructions over the airplane's PA, this Fit to Fly video generally is a fitness video on flying safely. Adding humor to attract passengers attention to hear the serious message of flying safely is a brilliant video that's now gone viral.
A good video can still have the mandatory information for the product or brand, but consider adding appropriate humor to attract and keep viewers attention of your message.
Advantage 2: Inexpensive
The cost of viral videos is very low, the majority are uploaded free of charge at all. While streaming online videos free of charge or at an inexpensive, you can also consider viral videos uploaded as a television commercial. However, consider the amount of investment that adopts primetime shows, networks and specific events airing on the tv screen, and the costs that rise during these times.
If you're on a budget then start your viral video campaign online. Stream from social media sites, or upload to other video sites like Metacafe. This kind of video site connects your brand with targeted audiences by placing your video within their viral engine. Making use of their well-known collection of videos and categories, the views of your video will likely reach a broader audience and more specifically your targeted audience.Funny Videos Online
Advantage 3: Entertaining
Entertaining your audience is key when attracting their attention span good enough to absorb your image or message, freshly preserving your brand inside their minds. So whether your entertainment includes setting goals for the target market, creating contests or challenges, your audience is looking to be impressed with enjoyment.
Just look at the ALS Ice Bucket Challenge, which raised more than $100 million for this viral video challenge. Receiving more than 2.4 million unique video uploads to social media sites with this related Ice Bucket Challenge who knew the attraction of the video would have this outstanding success. All of it began with that certain click and 2.4 million actions later, this viral video is really a success.